The Toyota HiLux was Australia’s best-selling vehicle for the month of April 2025, knocking off the Ford Ranger and reclaiming the top spot for the first time since September 2023.
The HiLux chalked up 4121 sales in April to head off the Ranger – the second-best selling vehicle – by a mere 90 units as it claimed bragging rights for the month.
It wasn’t the closest fight between the two brands in April, with the Ford Everest – the Ranger’s SUV spinoff – outselling the Toyota Prado by a single unit.
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The Ranger still holds a healthy 2137 sales lead over HiLux year-to-date with 17,257 deliveries against 15,120 ahead of the arrival of the Ranger PHEV (plug-in hybrid) next month.
Ford also unveiled its Ranger Super Duty – with the promise of a 4500kg braked towing rating – at its 100th anniversary event last month, though the muscled-up Ranger isn’t due in local showrooms until early 2026.
A new-generation HiLux is set to go hybrid when a new generation hits showrooms, also expected to be sometime in 2026.
For now, the HiLux is offered with V-Active 48V mild-hybrid technology introduced in 2024, which Toyota Australia has avoided calling ‘hybrid’ given its fuel economy advantage didn’t match the gain typical of its hot-selling hybrid models.
The two utes have been the pin-ups for Australia’s dual-cab obsession, with HiLux becoming Australia’s best seller in 2016 and staying at the top for the next eight years.
The perennial bridesmaid Ranger first knocked off the HiLux for a full calendar year in 2023 and repeated the performance in 2024, almost quadrupling its advantage to 9004 sales last year as the HiLux slipped to third behind the Toyota RAV4.
April’s win by HiLux is its first month back at the top – and its first ahead of Ranger – since September 2023.
It was a record month where the HiLux notched 5766 deliveries to the Ranger’s 5429, but the Ranger had what proved to be an unassailable lead to top sales for the year by 2245 units.
The Ranger went on to become the first Ford to top Australia’s annual sales charts since the Ford Falcon in 1995.
Behind the HiLux and Ranger in April 2025, the Isuzu D-Max was the third-best selling ute with 2107 sales, making it sixth overall and the only other ute in the top ten.
The BYD Shark 6 was the fourth-most popular ute claiming 16th overall to outsell the Mazda BT-50, Mitsubishi Triton and Nissan Navara.
The Toyota brand topped April 2025 sales ahead of Ford and Mazda, delivering more vehicles during the month than those two brands combined.
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