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Ford’s Two Bronco Off-Roadeo Builds are Ready for Moab

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It’s spring, which means it’s time for the Easter Jeep Safari and a new array of custom builds by Jeep and Jeep Performance Parts. Ford is also getting in on the off-road action in Moab, Utah by showing off its two Bronco Off-Roadeo project vehicles.

The teams behind the builds, known as the Bronco Off-Roadeo: Arches Edition and Bronco Off-Roadeo: Cliffhanger Project Vehicle, drew inspiration from their surroundings, such as the Arches National Park and the Cliffhanger trail. Both one-offs are covered with a matte protective film that mimics the color of Moab’s red rock formations. According to Ford, “The combination of the metallic shade and matte finish create brilliant flares of color in sunlight.”

Moab’s stone arches led to the Code Orange accents on the wheels’ beadlock rings, trail sights, and roof rails. The interior graphics represent the petroglyphs of Newspaper Rock and Horseshoe Canyon.

Bronco Off-Roadeo: Arches Edition
Based on the four-door Bronco Badlands, the Arches Edition is Ford’s vision of an “ultimate all-around option for taking you and four friends around Moab’s grueling trails.” To help it do that, Ford equipped it with a ReadyLift SST two-inch lift kit and 37-inch BFGoodrich All-Terrain T/A KDR2 tires wrapped around 17-inch beadlock-capable Method wheels.

The power-folding soft top allows everyone to see more of the beauty of the outdoors; a Rigid light bar illuminates the road ahead at night. If the going gets a little too tough, the Arches Edition has a Ford Performance Parts by Warn winch up front.

Bronco Off-Roadeo: Cliffhanger Project Vehicle
The idea behind the Cliffhanger was more specific: create a two-door Bronco for slow, technical off-roading. That requires ground clearance and grip, which explains the 18-inch beadlock-capable Method wheels with 40-inch BFGoodrich Baja T/A Evo 3.0S tires. Fox Live Valve shocks help control the footwork all that rubber does. Ford Performance Parts tube doors and a Bucking Bronco bimini top let people wheeling in the Cliffhanger see even more of the trails they’re on.

If you’re in Moab already or plan on going out there very soon, you can see the Bronco Off-Roadeo: Arches Edition and Cliffhanger Project Vehicle at the Bronco Stampede all this week. In the meantime, let us know what you think of these customs in the Comments section below.

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